B2B COMMUNICATIONS

HARD-WIRED FOR RESULTS

Vireo is your strategic consultant, communications partner and in-channel execution team. We have a proven track record in demonstrating that communications can deliver material business results.

We’re not interested in guesswork, vanity metrics and aimless output. Vireo is purpose built for the demands of modern B2B comms, blending tech-driven processes and strategic expertise in novel and ambitious ways.

Our services

  • Our team has amassed decades of experience in B2B PR and media relations. We know how to connect your brand with the trade, business, and specialist media that matter.

    Our programmes are designed for the way influence works now: optimised for AI search and discoverability, with messaging and structure that make coverage work harder. We prioritise outlets that your target audiences actually read and trust, and we focus on coverage that moves your OKRs forward.

  • In an age where generic, AI-generated social media copy floods the feed, originality and strategy matter more than ever. We create content that earns attention, builds credibility, and strengthens connection over time.

    Every post has a purpose: to advance brand positioning, support commercial goals, and contribute to measurable business impact, whatever the platform.

  • Our paid social campaigns extend the impact of your organic strategy, generating awareness, leads, and conversions.

    Every campaign is built around data-led insight, creative testing, and continuous optimisation to make sure your budget delivers material results. From audience segmentation and message tailoring to performance tracking and iteration, we focus on maximising return at every stage.

  • We’ve helped organisations of all sizes – from fast-growing start-ups to FTSE 250 companies with global workforces – communicate internally with purpose and clarity.

    Using a mix of channels, including newsletters, Viva Engage, town halls, and all-employee meetings, we make complex information understandable, relevant, and actionable for everyone in your organisation.

  • Our specialists help businesses reach customers directly with communications that converts: increasing engagement, improving retention, and supporting sales performance.

    Our approach combines data insight with creative precision. We analyse audience behaviour to shape the right messages, optimise timing and format for maximum response, and track results to refine continuously.

Connect with us

Tell us about your upcoming project and explore how we can help.

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The communications partner you deserve

When you’re juggling tight budgets, scarce resources and high expectations, you need a communications strategy that delivers real business impact.

That’s what we do.

We develop and implement communications strategies that influence business results from day one.

All activity is completed by channel experts – because a jack of all trades is a master of none, and we don’t think that’s good enough.

Strategies engineered to deliver

A Vireo strategy blends human smarts with smart systems

Leadership alignment

Your key decision makers become integral to the strategic process, so marketing isn’t left on an island

 

Objective mapping

We use our homegrown method to define and focus your business objectives. We then map these to SMART communications objectives and key results (OKRs)

 

Audience immersion

Using a revolutionary approach, we work out what really motivates your audience. We cross-check our theory with real people and develop an ultra-realistic, virtual audience avatar that aids strategy development

 

Inimitable messaging

Our rapid-prototyping system is designed to place you in a market of one, with messaging devoid of industry jargon and tired cliches

 

Precision tactics

We develop tactics based on your OKRs, audiences and messaging. We carefully select your communications streams, weighted to best achieve the agreed OKRs

 

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Expert delivery

Your bespoke strategy will be executed to the highest standards imaginable. Each communications stream is led by one of Vireo’s dedicated channel experts, so you have the confidence they know their channel inside-out.

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Your Command Centre

All activity lives in your bespoke client dashboard: real-time updates, monthly OKR reports, and one-click access to every plan and asset through a single dashboard. Efficient, transparent, effective. This is how communications should be managed.

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A winning team

Vireo’s team of B2B communications experts has a proven track record of delivering results for clients at every stage of growth – from ambitious start-ups to global blue-chip corporations. We’ve helped businesses elevate brand awareness, influence and engagement through strategic communications, creative media relations and data-driven social media.

Ready to nail your comms? Speak to us today!